Miss Sprint Cup Brooke Werner, left, and Jaclyn Roney wait to unveil the Bruton’s Big Bonus race car during a press event on Feb. 26, 2013, announcing changes to the format for the 2013 NASCAR Sprint All-Star Race.

Bruton’s Big Bonus Adds One Million More Reasons For Drivers To Get Up on the Wheel in the NASCAR Sprint All-Star Race

When the money’s on the line, NASCAR’s best drivers better keep their feet on the gas.

With a $1 million payday, the NASCAR Sprint All-Star Race at Charlotte Motor Speedway already offers the richest per-mile winner’s purse in motorsports at more than $7,400 for each mile raced. But this year, the pot gets even sweeter with the introduction of Bruton’s Big Bonus. When NASCAR’s best take to the high banks of the legendary 1.5-mile superspeedway, drivers will have a million more reasons stay up front from the first green flag until the checkered falls. If one driver wins all four 20-lap segments and bests the field in the final 10-lap shootout, he will double his winnings and take home Bruton’s Big Bonus of an additional $1 million. Continue reading →